// Merchant Center audit
Independent Google Merchant Center audit — find issues before Google does
An audit looks at every piece of your Merchant Center setup: store readiness, product feed quality, policy coverage, and connection signals. The goal is simple — find possible issues before they affect product approval or visibility in Google Shopping.
// Full readiness audit
Free Merchant Center readiness audit
50+ store, feed, policy, and trust signal checks against your live store. Independent tool, no signup, no credit card.
Start free audit →What an independent audit covers
- Storefront readiness — policies, contact information, trust signals, business identity.
- Product page quality — titles, descriptions, images, pricing, structured data.
- Feed signals — attribute presence inferred from product pages, schema, and Shopify/WooCommerce surface info.
- Connection signals — gtag presence, conversion tracking installation, Search Console signals.
- Risk markers — patterns that correlate with suspension or product disapproval.
When to run an audit
- Before you create a new Merchant Center account.
- Before you submit a new feed to an existing account.
- After you migrate platforms (Shopify → WooCommerce, etc.).
- After you change shipping or refund policies.
- Before you request review on a suspended account.
- Quarterly, as a maintenance check.